Your website’s homepage plays an important role. It’s the first impression of your business’ digital space. It also doesn’t have a lot of time to provide that introduction. The average user stays on a webpage for only 5.94 seconds and they judge it in only 1/20th of a second. As a result, your homepage needs to be […]
Latest Posts

Impress with an Effective Homepage
Your website’s homepage plays an important role. It’s the first impression of your business’ digital space. It also doesn’t have a lot of time to provide that introduction. The average user stays on a webpage for only 5.94 seconds…

Inspiring a Community Through Social Media
Your follower number is an important metric for determining your brand’s reach, but it means little if that that audience isn’t regularly engaging with your content. That engagement creates a dedicated community around your business. If…

How to Hire an Influencer
Social media remains vital to your business and influencers can help you use it to its maximum potential. Influencer marketing is one of the most effective digital marketing strategies. At least 61% of people trust a brand because…

Getting Results with “Calls to Action”
If you have even only dipped your toes into online marketing, you will have come across the term “call to action” (CTA). They’re ubiquitously mentioned because of their efficacy. Calls to action display a click-through rate (CTR) of…

Rosewood’s 2022 Year in Review
After a relaxing and celebratory holiday break, the Rosewood team are back and busy at our desks in our various offices today, and 2023 is proving to be as exciting as its predecessor. We're excited for all the amazing projects this new year…

How To Hook Customers In So They Check Out
Social media, email marketing, and online advertising all help drive traffic to your business’ website, but the ultimate goal is converting that traffic to purchasing your products or services. From the moment a user accesses your website,…

Our Favourite Shopify Apps & Why You Should Love Them Too
At Rosewood Marketing, we use the e-commerce platform Shopify to build beautiful and effective online stores. Shopify has a robust toolset that allows it to create stores for businesses of various sizes and types. For small and large…

Rosewood’s Guide To Influencer Relationships
You probably have found and started a relationship with an influencer for your business’ social media marketing. Maybe you followed our recent advice about the benefits of micro-influencers for small businesses. Like any relationship, those…

Google + Facebook Ads: Where to Start
If you’re getting started with online advertising, the two foundations are Google and Facebook (or Meta) Ads. Google Ads allows you to have ads appear in searches and on any of Google’s services, e.g. YouTube. Meta’s ad platform lets…

Are You Ready to Build a Website?
Today, every business needs a website. It allows potential customers or clients to learn about your service, contact you, view, and book services, and/or purchase products. When starting a new business, building its website is one of the first…

2022’s Holiday Social Media Trends
Halloween is over. Ghosts and the Monster Mash have been dethroned by the holiday spirt and Mariah Carey. It’s also time for social media channels to shift into holiday gear. So, to start the season, Rosewood is gifting to a list of the major…

Rosewood is Celebrating Its 7th Birthday!
Wow, it’s been a wild ride, and Rosewood is celebrating its 7th birthday!
From the start, founder Deanna has always been an avid learner and kept an eye on marketing trends to identify opportunities for growth. Over the years Rosewood…
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