Hiring Digital Ads Manager (Meta (Facebook/Instagram) Ads, Google Ads, LinkedIn Ads)

Position: Digital Advertising Manager

Location: Remote (Eastern Standard Time)
Employment Type: Full-Time
Reports To: Agency Coordinator / CEO

About Rosewood Marketing

Rosewood Marketing is a Canadian-owned marketing agency focused on helping businesses and organizations build, scale, and optimize their digital presence. We specialize in performance-driven marketing strategies, combining creative execution with data-backed decision-making to deliver measurable results.

We partner closely with our clients to develop tailored marketing solutions across digital advertising, content, and brand strategy, supporting both growth-stage and established organizations.

As we continue to expand, we are building a client-focused team dedicated to delivering high-quality work, strong communication, and long-term marketing success.

Position Overview

We are seeking a detail-oriented and strategic Digital Advertising Manager to lead the planning, execution, and optimization of paid digital campaigns across our client portfolio.

This role will be responsible for managing advertising campaigns across platforms such as Meta (Facebook & Instagram) and Google Ads, supporting multiple clients simultaneously. You will work closely with internal teams and clients to ensure campaigns are structured effectively, aligned with business goals, and consistently optimized for performance.

The ideal candidate has experience managing multiple ad accounts or client campaigns, is highly organized, and understands how to balance performance, budget efficiency, and client expectations.

This role is well suited for someone who enjoys both strategy and hands-on execution, and who takes pride in building structured, high-performing campaigns across a diverse range of clients.

Key Responsibilities

Campaign Strategy & Execution

• Develop and manage paid advertising campaigns across Meta (Facebook & Instagram), Google Ads, and other relevant platforms
• Build structured, scalable campaigns aligned with client goals, target audiences, and overall marketing strategy
• Implement campaign strategies including audience segmentation, retargeting, and creative testing
• Coordinate campaign launches with internal teams and client timelines
• Ensure campaigns are set up with best practices across tracking, conversion events, and account structure

Campaign Optimization & Performance

• Monitor performance across multiple accounts and continuously optimize for efficiency, conversions, and ROI
• Adjust targeting, bidding strategies, placements, and creative based on performance data
• Conduct A/B testing across creatives, messaging, landing pages, and audience segments
• Analyze campaign data to identify trends, insights, and opportunities for improvement
• Manage budgets and pacing to ensure consistent and effective spend across campaigns

Account & Portfolio Management

• Manage multiple client accounts simultaneously across various industries
• Collaborate with internal teams and clients on campaign strategy, messaging, and performance updates
• Maintain organized account structures, naming conventions, and documentation
• Track and report on key performance metrics, providing clear insights and recommendations
• Identify opportunities to scale campaigns and improve overall account performance

Platform Expertise & Best Practices

• Maintain strong knowledge of platform updates, features, and advertising best practices across Meta, Google, and emerging channels
• Implement proper tracking, pixel setup, and conversion measurement across campaigns
• Troubleshoot performance issues and proactively address account or campaign challenges
• Support internal teams with insights and guidance on paid media strategy 

Technical Experience

• Hands-on experience with Meta (Facebook & Instagram) Ads, including campaign setup, pixel implementation, conversion tracking, ongoing management, and reporting
• Experience with Google Ads, including campaign setup, conversion tracking, optimization, and performance reporting
• Experience with LinkedIn Ads, including campaign setup, audience targeting, conversion tracking, and reporting
• Strong understanding of conversion tracking implementation across platforms such as WordPress, Wix, and Shopify
• Proficiency in Google Analytics and Google Tag Manager, including analyzing performance data and translating insights into actionable recommendations

Ideal Candidate

• Minimum of 2–3 years of experience managing paid media campaigns across Meta, Google, and LinkedIn
• Google Ads Certification(s) preferred
• Strong understanding of SEM and broader digital marketing strategy, including funnel optimization and attribution
• Ability to operate effectively in a fast-paced, client-driven environment with shifting priorities
• Detail-oriented with a strong sense of ownership and accountability for campaign performance 

Why Join Rosewood?

• Be part of a growing Canadian agency focused on performance-driven marketing and real client impact
• Work with a diverse portfolio of clients across industries, supporting their growth through digital strategy and execution
• Play a hands-on role in shaping campaigns, driving results, and influencing client success
• Collaborate closely with experienced leadership and gain exposure across strategy, operations, and client management
• Flexible remote work environment with intentional opportunities for in-person collaboration
• Opportunity to take ownership, grow your skill set, and make a measurable impact on client performance

Compensation

• Base Salary: $65,000 – $80,000 CAD annually (based on experience)
• Performance Bonus: Performance-based incentives tied to campaign performance and growth objectives