Entries by paigerosewood

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Impress with an Effective Homepage

Your website’s homepage plays an important role. It’s the first impression of your business’ digital space. It also doesn’t have a lot of time to provide that introduction. The average user stays on a webpage for only 5.94 seconds and they judge it in only 1/20th of a second. As a result, your homepage needs to be […]

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Inspiring a Community Through Social Media

Your follower number is an important metric for determining your brand’s reach, but it means little if that that audience isn’t regularly engaging with your content. That engagement creates a dedicated community around your business. If your content inspires engagement, said community will become invested in supporting, maintaining, and expanding the reach of your brand. […]

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How to Hire an Influencer

Social media remains vital to your business and influencers can help you use it to its maximum potential. Influencer marketing is one of the most effective digital marketing strategies. At least 61% of people trust a brand because of an influencer’s recommendation. Every dollar spent on an influencer campaign earns an average $5.79. This gives it one of the […]