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Increase Your Business’ Online Presence : Free Event by GCN

Do you want to increase your business’ online presence without breaking the bank?

I will be speaking about this topic at a Free Event presented by Green Connections Networking Group.  It will be on Tuesday, March 20th at 8:00am at NewMakeIt in Newmarket.

You’ll leave with three things you can do right away to increase your business’ online presence – for free!  You won’t want to miss this event.

We’ll be answering questions like:

  • Does your business have a website that is not getting a lot of traffic?
  • Are your Facebook posts not getting engagements?
  • Are you using Instagram to its full potential?
  • How often should you be posting?
  • What is blogging?
  • What is SEO

And

  • How do you improve your SEO?

Bring Your Questions

I would also like to include a Q&A session at the end, so make sure to bring your questions.  I can help regarding Websites, Social Media Management, Newsletters, Blogging, SEO, Graphic Design and much more!

Helping Small Business Owners is My Passion

Throughout my career, there has been one constant – I LOVE helping entrepreneurs and small business owners really understand their online presence. I am able to take the technical side and translate it into terms business owners can understand and appreciate.  I encourage them to ask questions so we can work together to achieve their business goals online.

Networking for Green-Minded Entrepreneurs & Small Businesses

Green Connections Networking Group is a group of entrepreneurs, small business owners and individuals interested in a Greener Future.   We discuss ways to be greener in our business and home lives.  It’s a great way to network with like-minded people!

I have been on the board of GCN for a few months now and have met some pretty incredible people from different industries.  We look forward to seeing you then!

If you’d like to attend you can find more information here: http://www.green-connections.com/

Don’t forget to join the conversation online on Facebook, Twitter, and LinkedIn for even more tips.

Until next time,

Deanna

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Aducational Online Marketing

I have been telling my clients since the beginning that education is key in social media marketing.  When there are so many people trying to sell online, how do you set yourself apart from the competition? Why not showcase your expertise by providing free education on topics in your field?  Not only does this provide free value to your reader, but it also builds your credibility.

What is Aducational Marketing?

No, that’s not a typo.  It’s a clever term from an online source I often go to for inspiration, DigitalMarketer.com.  It’s not enough to simply sell to people online anymore.  You need to capture their attention and provide some value to them.  Or else why should they read your content in the first place?

What does the term “Aducational” mean?

Think of it as educating through advertising — and it works.

With the sheer volume of “how-to” videos, content is king on YouTube. People either go to YouTube to learn, do, or buy something. Nobody goes to YouTube to be sold to.

– DigitalMarketer.com

Read more

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Is Your Business Listed in Online Directories for Business?

Do you have a small business?  Have you claimed your business online?  If not, you are missing out on a potentially huge online marketing strategy!  The best part is, most online directories have a free listing option.  What are you waiting for?

Online directories for business are a great place to start building your online marketing presence

Online Directories can be a great way to start getting your business noticed.  Most likely you have heard of the larger players out there like Google, Bing, Yahoo, Yellow Pages, etc.   They all have online directories available on your computer, mobile phone, tablet and even vehicle GPS systems.

Did you know most online directories for business have free listing options?

Yes! Most online directories do offer free listings.  These typically include your business name, address, phone number, a brief description of your goods/services, and can include a limited number of images.

What about paid online listing options?

Most online directories do have different tiers of paid advertising and promotion.  The inclusions can range from the ability to add a longer description, upload a menu, add more images, link to your website, offer exclusive deals through the directory, etc.  The added features range depending on the specific directory.  It’s a good idea to contact one of their customer service reps to see the best plan for your business.

What is a good place to start?

A great place to start would be… Google!  Google is the number one ranked search engine in the world.  Followed by Bing and Yahoo.  These would be great places to start claiming your business and building your listings.

Claiming Your Business

If you’ve been in business a while, chances are your business has already been populated by one of these search engines.  Once you find your listing, the next step is to claim it.  Once claimed and confirmed, you will be able to edit and update your listing to better reflect your business and start driving traffic towards you and your website.

If you would like help claiming your business online or just growing your online presence in general, I invite you to contact me by telephone or email, or through Facebook, Twitter, or LinkedIn.  I look forward to helping you help our community!

Until next time,

Deanna

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