Tag Archive for: online marketing newmarket

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Reposting on Instagram for Business

Reposting on Instagram for Business

 

What are the rules for reposting on Instagram? Should you do it?  What if you sell their product in your store?  What if you think they took a beautiful photo that would flow with your Insta-Story?  How do you know when reposting on Instagram is okay or not?

I get asked this question all the time.  With other social media streams like Facebook and YouTube, there are clear rules and guidelines for this.  Instagram is different.

There are no crystal clear rules.  Then how do you know how to behave properly when it comes to reposting on Instagram for Business accounts?  Here’s what you should know.

What Do Instagram’s Terms & Conditions Say?

Not a whole lot actually. Other social media streams like Facebook and YouTube, there are clear rules and guidelines for this.  Instagram is different.

What They DO Say

  • You must be over 13 years of age
  • Content must not be offensive
  • You are responsible for your own account
  • You must not defame or imitate someone else
  • Do not use it for illegal purposes
  • Don’t send viruses/malware through Instagram
  • Don’t use bots, crawlers, etc.
  • Follow the community guidelines…

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Holiday Social Media Marketing Tips

It might feel like Spring in York Region & the GTA, but Winter is coming and the holidays are right around the corner.  In the marketing world, it’s always better to be a bit early than too late!

It’s time to start thinking about starting your holiday marketing campaigns. Whether it’s changing your website/social media banners, updating your profile pictures, creating content for themed blogs or newsletters, or communicating with clients in your store-front, here are some tips to help get your marketing through this holiday season. Read more

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Should You Invest in Professional Photography for Your Website?

This past weekend I developed a WordPress website for a Photographer friend.  She is like a cousin to me, as in long, long, long-time family friends.  And she is a truly talented photographer.  Working with her on developing her new website made me realize how many businesses and organizations take professional photography for granted.  When really they should be using photography as a tool to build their brand’s image.

I built her website using WordPress with the exact same platform and available tools as I can use and have used to build others.   What makes her project so different however is how the quality and professionalism of the images truly makes the website look like a million dollars.

Here are my Simple Tips for Better Business Branding with Images: Read more

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