A social media presence is one thing, but ensuring your digital platforms remain original, on brand, and content-driven is another. No longer is it acceptable to not be creating your own media to share with your audience; those reposts and #throwbackthursdays are only going to get you so far.
Further, our most recent findings across social media algorithms have shown that, particularly over Instagram, if you aren’t posting more than five times a week, don’t expect results.
Staying Up to Date with Changes in Habits, Platforms & Algorithms
People’s habits change, new software is created and platforms need to update their algorithms to keep up with the influx of data all fighting for first place. This can influence how people use and react to social media marketing, as well as how marketers (us!) reach our target audiences.
We all need to make sure we stay ahead of the curve when it comes to social media. Doing so ensures you have the right tools at your disposal, an up-to-date strategy, and the required skills to make the most of your digital presence.
Content Packages Specifically for Entrepreneurs & Small Businesses
From blogs to photos and videos it can all get overwhelming to keep creating kick-arse posts for your business. It’s a fulltime job, right? Well, what if I said we can help with that?
Our professional photography and videography services are designed specifically for entrepreneurs and small business owners to help tell their stories.
Our friends over at Hubspot in their most recent 2020 Video Marketing data shows that 72% of customers would rather learn about a product or service by way of video. Additionally, they found that people who don’t currently use video are set to bite the bullet this year, with 59% of them expecting to utilize it in 2020.
We Recommend Quarterly Media Shoots to Stay Seasonally Relevant
But, we aren’t here to just push video – because sometimes it just doesn’t apply to your business offerings. That’s why we offer photography services, too. We typically recommend quarterly photoshoots, to ensure that your content is seasonally relevant. These pictures can be used in blogs and as social media content. Not only do they tell your story, but they help your audience resonate with you and build trust.
Feeling overwhelmed? Don’t be. We are here to help. Believe it or not, our process is very streamlined, and you can have fresh content ready for posting in less than a week.
Our Process:
- Content Planning Session
- Photo/Video Shoot
- Editing
- Use Your Photos! Options: Either the client can manage their social with special training from Rosewood on BEST practices OR Rosewood can manage your social media presence
Want to know more? Check out our Videography and Photography page HERE for all of our package details. We even have a special running for January to give your social media the 2020 facelift it needs.
The sooner you contact us, the sooner we can get started!
Looking forward to seeing you through the lens,
Georgie
