A lot of thought and planning goes into designing a website. Today, our design team benefits from decades of research about the psychology of how users navigate websites. Along with years of practicing to enact those principles, we have a better sense for creating an intuitive experience. For businesses, that helps users effectively learn about […]
Latest Posts
Snapchat Geofilters for Business
For a lot of small business owners, SnapChat is the social media stream they are least familiar with. However, Snapchat Geofilters and Stories can be great tools for small businesses. Most people over the age of thirty have Facebook, Twitter,…
Social Media Policies for Employees
We’re living in the age of social media. It’s everywhere, and (almost) everyone is on it. Whether it be Facebook, Instagram, Twitter, Pinterest, Snapchat, Tumblr, Reddit, Imgur, etc. do you know what people are saying about your business?
Other…
Sustainable & Liberating: Why I Love Being a Virtual Admin
Canadian winters are long, and you can usually find me in my office, wrapped up in a large blanket working away until the early hours of the morning. The sun doesn’t come out much so who can keep track of time? But it seems we are (usually)…
Tips to Prevent Ransomware Attacks
In light of the cyber-attacks last week in London, Eng and also in Oshawa, ON I would like to share some tips and best practices for preventing/dealing with a cyber attack.
I sent this information as an email to my clients, and would like…
Spring Cleaning: Recycling Electronics in York Region
Spring is finally here, and that means spring cleaning! While we’re busy opening the windows and cleaning out drawers, we usually find old, abandoned electronics. Maybe they don’t work anymore, or maybe they do but we’ve replaced them…
Learning as an Entrepreneur: Coming Back After Being Sick
I wanted to take the time to write a somewhat personal blog. As we all know when you’re an entrepreneur your personal and professional lives usually are intertwined.
About three weeks ago I came down with the worst cold I’ve ever had. …
What One Feature Could Make Your Life Easier?
Have you ever just wished your website had that one feature that could make your life that much easier? Whether you’re a massage therapist looking for payment recording features, or wanting to keep track of contact information for sales…
What to Consider When Conceptualizing Your Company Logo
A company logo is a critical component of your brand. It’s usually one of the first things business owners start getting excited (or anxious) about.
There are two approaches to designing a company logo, either you have a concept already…
Website Security: How Much is Enough?
Website security is always a top concern when building or maintaining a website. But most people don’t fully understand what they’re securing, or what they’re protecting themselves from. I’d like to share some basic information and preventative…
Personal Branded Websites
Personal branded websites can be great for individuals in certain industries! It is yourself as a website; showcasing you, your accomplishments and whatever you intend it to do! Why stress to create a brand name when you are the brand itself?
Who…
New Year’s Inspirations from Local Small Business Owners
You either love making New Year's Resolutions, or you hate it. This year I decided to do something different. I reached out to some of my clients and asked for their New Year’s Inspirations for 2017.
What’s unique is that they’re…
Stay Productive During the Holidays
With the holidays approaching, I thought I would take the time to share how I stay productive during the busy holiday season. Christmas is coming up on Sunday. I, like most entrepreneurs, will be working through the holidays.
It’s easy…
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Latest Posts
- The Psychology of Web Design: Creating an Intuitive User ExperienceApril 10, 2024 - 4:00 am
- The Role of Social Listening in Understanding Your AudienceMarch 13, 2024 - 2:00 am
- The Dos and Don’ts of Email Marketing for Small Businesses in 2024February 13, 2024 - 2:00 am