When designing or redesigning your business’ website, you should be trying to make it accessible. Having an accessible website is of practical interest to your business since it allows users with a range of hearing, movement, visual, and cognitive abilities to access your website and become potential customers or clients. It’s also a legal requirement to […]
Email is still one of the most powerful marketing tools and platforms for communicating with your audience and customers. With over 4 billion users, most people prefer to receive brand communications via email. However, your email marketing and communications can only work well if your email retains a healthy reputation and avoids spam complaints. Otherwise, you’ll impair your […]
Flat lay photography has become a versatile visual form for any small business. These minimalist photos of products taken from above and arranged with props use minimalism to create visual emphasis. That simple presentation style makes items pop, perfect for promoting products on a website or grabbing the attention of those browsing social media. Whether […]
